Tasks
Case Study: Reed Hastings – Netflix (the case study is available on the course website)
Based on the case scenario, answer the following questions in a business format (see the Moodle
course website for the university’s guide regarding writing reports).
1. How did Hasting Big Five model of personality leadership traits change from Pure Software to
Netflix?
2. Which leadership styles did Hasting use at Pure Software and Netflix? How effectively were
these leadership styles used? (Reflect on what you have learned in this course so far and also
research relevant literature to identify and justify appropriate leadership styles for this
question).
3. Explain how power, organizational politics, networking, and negotiation are, or are not,
discussed in the case? What do you think Hastings should do if he wants to gain even more
influence as a leader?
4. How did Hasting change his use of communications, feedback, and coaching styles from Pure
Software to Netflix? Evaluate his effectiveness in these aspects at Netflix.
5. Based on this case study, propose a range of specific recommendations to potential or
emerging leaders regarding how to be an effective leader? Justify your recommendations